Making Social Profitable

Get Better Results And More Freedom From Your Marketing

Importance of Landing Pages for Small Businesss

By: mmanjarres Friday August 16, 2019 comments Tags: landing pages, marketing, small business strategies, small businesses, lead generation, increase sales, increase conversion rate

Importance of Landing Pages for Small Businesss

When you have a website , it's about more than how many visitors you get - it's about how many of them convert into leads (potential buyers). Getting visitors to transition from simply viewing your site to truly being interested in purchasing your product or service is the first step in forming a relationship between potential customers and your business. One of the top ways to accomplish this is with the use of landing page s. According to a study conducted by HubSpot, marketers enjoyed a 55% boost in leads when they ramped up the... Read More


Keyword optimization: The What, Why, and How

By: Anna Thursday May 30, 2019 comments Tags: keyword optimization, online marketing, seo

Keyword optimization: The What, Why, and How

In the world of online marketing, keyword optimization is a hot topic. You've probably heard a lot about SEO and keywords, but do you understand those things? The lingo may seem so complicated that you don't even want to understand it. Good news - keyword optimization is a straightforward idea. It's not hard to understand, and it's the key to getting exponentially better results in your online marketing. Even better news - you can implement keyword optimization in your online marketing strategy. With a little bit of strategic... Read More


Educate Your Clients

Tuesday May 14, 2019 comments Tags: social media, social media strategy, educate, customer loyalty, customer service, customer management

Educate Your Clients

Why Educate Your Clients Competition is fierce, but a way to beat out your competitors is to educate your client s. Take every advantage to build relationships, create goodwill, and earn the trust of potential customers. They want more than just a pitch from you. They desire to interact with your company to better understand your viewpoints and dedication to them before they commit. How to Educate Your Clients Hosting an educational event for current and potential customers is a great way to educate. Here are just a couple of... Read More


What Can A Professional Copywriter Do for Your Business?

By: Anna Friday April 26, 2019 comments Tags: facebook, facebook ads, social media agency, social media content, social media marketing, social media marketing Lakeland, social media tools

What Can A Professional Copywriter Do for Your Business?

When you provide engaging, relevant and useful content on your website , there's a stronger chance that visitors will stay a little bit longer to go through the information that you've provided. But what if writing isn't in your wheelhouse? A professional copywriter can help. While there are numerous ways a copy writer can be utilized, let's look at some of the most common. Landing Pages: A well-written landing page answers all of a customer's initial questions about a service, product, or promotion. They want to know why they... Read More


What are the Benefits of a Value Ladder?

By: Anna Friday March 8, 2019 comments Tags: branding, business strategy, content strategy, marketing, marketing strategy, social media, social media agency, social media content, social media marketing, value ladder

What are the Benefits of a Value Ladder?

The Benefits of a Value Ladder Business owners need to take advantage of one of the biggest innovations available: automated sales funnel...also known as the value ladder. Why? Because you can create more money but spend less time. Because you can automate your sales process. Because you can share your message with people worldwide. Because you can increase the number of people who know about your business on a daily basis. What are the tiers of a value ladder? They can vary depending on your business and... Read More


Increase Conversions with Professional Video & Photos

By: Anna Wednesday March 6, 2019 comments Tags: branding, business strategy, content strategy, facebook marketing, marketing strategy, photo shoot, social media, social media agency, social media content, social media marketing, video shoot

Did you know that videos can make you some serious money? Placing a product video on your landing page so it's the first thing viewers see can increase conversions by 80%. Plus, 83% of businesses share that video, which provides a strong return on investment (ROI). Don't have anything but your phone to record video with? Consider paying for a custom video shoot that showcases your products or services. Even though video production is not the cheapest route, it pays off big time. A knowledgeable videographer can help you come up with... Read More


Be Social By Educating

By: Anna Sunday February 17, 2019 comments Tags: event marketing, social media agency, social media management, social media marketing, social media tools

Be Social By Educating

Prospective client s want more than a good pitch. They want to interact with your business and better understand your perspective before they commit. Hosting an education event is a great way to offer this experience to potential customers. You should take advantage of every opportunity to: build relationships generate goodwill earn the trust of prospective customers. Phenix Salon Suites , one of our client s, frequently puts this method into practice by hosting educational seminars for salon professionals.... Read More


How to Sell More Tickets to an Event on Facebook

By: Anna Thursday January 31, 2019 comments Tags: events, facebook, facebook ads, social media agency, social media content, social media marketing, social media marketing Lakeland, social media tools, ticketed events

Can Facebook ads really help sell more tickets to your event? The answer is: YES. One of our event client s who use Attendstar is now selling 100% more tickets because of our social media strategy , which includes Facebook ads. This results in thousands of more dollars in revenue. Step 1: Create a Facebook event You can create event ads to get more responses or to sell more tickets on Facebook. But first, you have to create an event on a Facebook page. You have to be an admin, co-host or editor of the event. Next, put... Read More


Be Social By Showing Clients Your Appreciation

By: Anna Sunday January 27, 2019 comments Tags: client appreciation, customer appreciation, customer loyalty, social media agency, social media management, social media marketing

Be Social By Showing Clients Your Appreciation

Do your client s really know that you appreciate them? Is it really important to go out of your way to say thank you to those who choose your business? The Mortgage Firm Lakeland , one of our client s, certainly feels it's vital. In September, they hosted great night full of family fun and booked out one WHOLE THEATRE just for their client s to see the premiere of "Small Foot". Clients and their families were invited to come and enjoyed popcorn and soda on the Mortgage FirmLakeland. One of the mortgage lender's client s,... Read More


What's the single most misunderstood aspect of the Facebook algorithm?

By: Anna Tuesday January 15, 2019 comments Tags: facebook, Facebook alogrithm, facebook marketing, small businesses, social media, social media marketing

What's the single most misunderstood aspect of the Facebook algorithm?

Facebook's algorithm shows your content more to those you engage with and those who engage with you. So if you want to gain more reach and exposure, you have to engage with more people. Otherwise, onlythe same people will see the same content over andover again. While this is a simple concept, I believe it's the single most misunderstood aspect of the Facebook algorithm. Many companies think posting the most creative content is the most important aspect. Y ou can have the most eye-appealing post, but if not one person engages with... Read More




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