Making Social Profitable

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CRM Integration and Management

By: Anna Friday April 26, 2019 comments Tags: business strategy, CRM, customer management, marketing strategy, retail, social media, social media agency, social media content, social media marketing

CRM Integration and Management

What is CRM ? Customer Relations Management (CRM) helps develop and manage relationships between you, your customers and your potential customers. Implementing a CRM strategy that is integrated with your other software will allow you to understand your customers and meet their needs quickly and efficiently. How does it help your business? With integrated CRM , you can offer services customers are looking for, develop new and improved products or services customers desire, build better relationships, increase customer... Read More


What are the Benefits of a Value Ladder?

By: Anna Friday March 8, 2019 comments Tags: branding, business strategy, content strategy, marketing, marketing strategy, social media, social media agency, social media content, social media marketing, value ladder

What are the Benefits of a Value Ladder?

The Benefits of a Value Ladder Business owners need to take advantage of one of the biggest innovations available: automated sales funnel...also known as the value ladder. Why? Because you can create more money but spend less time. Because you can automate your sales process. Because you can share your message with people worldwide. Because you can increase the number of people who know about your business on a daily basis. What are the tiers of a value ladder? They can vary depending on your business and... Read More


Why Social Media if Your Reputation is Strong?

By: Anna Thursday March 7, 2019 comments Tags: branding, business strategy, content strategy, facebook marketing, marketing strategy, social media agency, social media content, social media marketing, socialmedia

If your company already has a good reputation, why do you need a strong social media presence? The answer is brand awareness. Because the majority of society uses social media, it generates more brand awareness among customers than any other platform. Placing you in front of potential customers right where they are, social media marketing is a driving force to create brand awareness no matter the product or service you sell or offer. Robby Sampson at the Mortgage Firm Lakeland saw the need to use a social media agency for a... Read More


Increase Conversions with Professional Video & Photos

By: Anna Wednesday March 6, 2019 comments Tags: branding, business strategy, content strategy, facebook marketing, marketing strategy, photo shoot, social media, social media agency, social media content, social media marketing, video shoot

Did you know that videos can make you some serious money? Placing a product video on your landing page so it's the first thing viewers see can increase conversions by 80%. Plus, 83% of businesses share that video, which provides a strong return on investment (ROI). Don't have anything but your phone to record video with? Consider paying for a custom video shoot that showcases your products or services. Even though video production is not the cheapest route, it pays off big time. A knowledgeable videographer can help you come up with... Read More


Social Media Calendar - How to Start 2019 The Right Way

By: Anna Tuesday January 22, 2019 comments Tags: business strategy, business planning, social media scheduling, social media strategy, social media calendar, marketing strategy, online marketing, social media marketing Lakeland

Social Media Calendar - How to Start 2019 The Right Way

2019 is here but it's not too late for developing a social media calendar that will help utilize highly recognizable hashtags. Holidays are huge for social media but it's hard to take advantage of them if you're not prepared. Knowing when to start brainstormingad ideas and when to run them is easy when you have a plan and create a social media marketing calendar. But what calendar do you use? Are they all the same? Here's one option: click here Here's Sprout Social's version: click here ... Read More


Social Media Post Ideas

By: ScottCox Tuesday December 25, 2018 comments Tags: marketing, marketing strategy, social media agencies, social media content, social media management, social media marketing, socialmedia, socialmediamarketing

Social Media Post Ideas

One of the biggest questions we get asked is, "What should my company be posting on social media?" If you're like the majority of small business owners, creating content for your social media is at the top of your list. You're busy focusing on the internal matters and scaling different areas verse creating content. That is why we have created different ideas for posting on your social media pages. 1. Answer a question There are always those questions you get asked repeatedly, why not share those answers with your... Read More


5 Most Popular Social Media Channels

By: ScottCox Tuesday December 25, 2018 comments Tags: marketing strategy, social media agency, social media management, social media marketing, social media news, social media strategy, social media tools, socialmedia

5 Most Popular Social Media Channels

What are the most popular social media sites and which ones are the best fit for your business?Social media networks are a major resource for both small and big businesses. They help brand s connect and reach their audience s 24/7. Understanding which sites are the most popular and how they differ from each other is extremely important. Facebook Let's start with the King of the social media world, Facebook. This is the biggest social media network on the Internet, the number of users and brand recognition is undeniable.... Read More


3 Social Media 2019 Predictions

By: ScottCox Tuesday December 25, 2018 comments Tags: branding, marketing, marketing strategy, social media management, social media marketing, social media news, social media strategy, social media tools, socialmedia

3 Social Media 2019 Predictions

The online world is constantly changing, there is no stopping it. The current Algorithms guide the future of when and what content is seen. Below are five predictions for 2019 from some of the top social media experts. Micro-Influencers A big prediction that has already shown progress is a rise in brand s using micro-influencers within their marketing strategy. Brands are realizing that even smaller micro-influencershave a powerful connection with their followers. This then equates to higher levels of engagement within... Read More


Hottest Video Content Trends - Video Marketing Today

By: ScottCox Tuesday December 18, 2018 comments Tags: marketing strategy, social media agency, social media content, social media management, social media marketing, social media strategy, social media tools, video, video marketing

Hottest Video Content Trends - Video Marketing Today

If you are anywhere near social media recently, you would notice video content everywhere. From microblogging sites to major social networking sites like LinkedIn and Facebook, video content is everywhere. What does that signify and why is this all happening now? When you look back, there was a time when marketers only sought out for content writing and management. Slowly, images became a hot property. People taking snaps of everything and sharing with the world, it became clear that images are here to stay. Just like that, it is now time... Read More


Eye-opening Social Media Stats

By: ScottCox Tuesday December 18, 2018 comments Tags: branding, marketing strategy, sales conversions, social media agency, social media content, social media management, social media marketing, social media news

Eye-opening Social Media Stats

Whether you are running an online or offline store, you surely can do a lot more with quality marketing tactics. Remember that every year, there is a rise of 7% of users on the Internet and a rise of 13% on social media sites. This rise is not just spotted in the US alone. Today, it is a global phenomenon. Bloggers, content creators, and digital marketers are using social media sites like Facebook, Twitter, Instagram, and the like. They spend a lot of time creating, posting, cross-posting, re-sharing stories on their feeds and more.... Read More




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