One of the biggest questions we get asked is, “What should my company be posting on social media?”
If you’re like the majority of small business owners, creating content for your social media is at the top of your list. You’re busy focusing on the internal matters and scaling different areas verse creating content. That is why we have created different ideas for posting on your social media pages.
1. Answer a question
There are always those questions you get asked repeatedly, why not share those answers with your following. Chances are a lot of the people who follow your accounts have the same questions!
2. Share something popular
Sharing is caring they say so why not share something that is popular at your store or within your services. It is likely if this item or service is popular it will be online too. You should highlight the most popular product or service on your different social networks.
3. Take a picture of your office
Sharing with your following a look behind the scenes invites them to get to know your business more and builds trust. This gives your business more personality and life verse posting sales content.
4. Introduce new employees
Social media is about being social so share the new hires or highlight an employee on your accounts. This also encourages your employees to share the content and you reach more people through organic traffic.
5. Interview a customer
We all have heard the saying, people do business with people that they know, like, and trust. A great way to build trust is to show real people using or talking about your products or services. You can add reviews or share the things your customers or clients have said about your business.